Specialist Brand & Trade Marketing

Adhesive Technologies Marketing Full Time Regular
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About this Position

Henkel is looking for a Specialist Brand & Trade Marketing to join our team in Tbilisi, Georgia.     

What you´ll do

1) Design development in collaboration with advertising agencies for: 

- Product packaging

- Marketing materials (including printed materials, catalogs, banners)

- Retail equipment (stands, display units, shop-in-shop solutions)

- Demo tools and other promotional materials

2) Branded Merchandise:

- Work with advertising agencies to select branded merchandise (e.g., caps, T-shirts, vests, uniforms, pens, notebooks)

- Place orders and monitor execution and production to ensure timely delivery

3) Retail Equipment:

- Work with advertising agencies to select retail equipment (stands, display units, pallets, shop-in-shop solutions)

- Place orders and monitor execution and production within established deadlines

4) Demo Tools

- Work with advertising agencies to select demo tools (e.g., key displays, grout sample boards)

- Place orders and monitor execution and production within established deadlines

5) Promotional Activities

- Prepare and maintain the promotional activities calendar

- Calculate and plan promotional campaigns (in coordination with the sales team and based on agreed objectives)

- Monitor implementation and analyze promotional campaign effectiveness

6) Price Lists: prepare and update price lists

7) Manage new product introductions and product discontinuations

8) Digital:

- Manage website content and updates

- Develop and execute a Social Media content calendar (Instagram, Facebook)

9) Work with internal Henkel systems and resources (PIM, DAM)

10) DIY Opinion Leaders / Influencers:

- Manage and maintain the database of opinion leaders (builders, contractor teams)

- Communicate with opinion leaders

- Develop engagement plans and manage related content

11) Internal Documentation and Workflow

- Work with SAP (creation and closure of Purchase Orders)

- Prepare and execute internal memos and service notes.

What makes you a good fit

  • Bachelor's degree (preferable marketing)
  • > 3 years (work experience in international companies is preferable)
  • High analytical skills (big data analysis)
  • High presentation skills
  • MS office (excel, PowerPoint) expert
  • Еnglish, upper intermediate level (B2)

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 26097111

Contact information for application-related questions: HRCommunicationsCAC@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

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How is work at Henkel

 Henkel について

ヘンケルは、創業以来約150年以上にわたって築き上げてきた確固たる経験に基づき、毎日の生活を見つめ直し、より快適で豊かなものにするべく取り組んでいます。現在、そして未来の世代のために、革新的でサステナブルなブランドとテクノロジーを通じて、世界中のチームとともに邁進しています。ヘンケルは、インダストリアル事業およびコンシューマー向け事業で業界リーダーとしての地位を確立しています。当社の取扱製品には、一般的なヘアケア製品、洗濯用洗剤、柔軟剤といったものから、接着剤、シーリング剤、機能性コーティング剤などがあります。    

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FAQ

はい。当社のオンライン応募システムにご自分のプロフィールを入力するだけです。オンラインプロフィールが完成したら、複数の職種に応募することができます。

はい、英語でご応募ください。ヘンケルはグローバル企業であるため、世界中の同僚と働くことになります。また、当社では、英語が公用語です。一般的に、求人広告と同じ言語で応募書類を書くことが原則です。

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